Jerry McTigue: Industrial Copywriter
with a Consumer Flair
..
A true test of a professional copywriter is what
he or she does with a hard-core industrial product.
Most find it pretty difficult to come up with a
refreshing creative concept that will jump out,
grab attention and sell strongly in an arena with
sleep-inducing competing ads. Take a look at some
of the industrial copywriting I've done. It pretty
much speaks for itself...
..
